Kevin O'Neill,
Director, Online Campaigns
The Marathon Man. Kevin O'Neill doesn't just run marathons, he also brings the marathon mindset to his client work. Whether its strategic endurance or tactical athletics, Kevin's communications and political experience and appetite supercharge his role as Managing Director. It's no wonder he was named a "Rising Star of Politics" by Campaigns and Elections magazine in 2006.
Kevin manages client services for Grassroots Enterprise and provides strategic direction to the online campaigns for political organizations, Fortune 500, companies, and trade associations. Before joining Grassroots, he served as the Executive Director of the American Association of Political Consultants (AAPC) where he represented and collaborated with professionals across the political spectrum and in all areas of political and public affairs. He oversaw the Pollie Awards, the AAPC's political communication competition, and he significantly grew the membership and the financial backbone of the organization. His tenure with the AAPC was marked in particular by a commitment to embracing the power of technology. To that end, he launched an innovative online submission and judging system for the Pollie Awards. Kevin also orchestrated the successful advocacy efforts with the U.S. Postal Service and AFTRA-SAG.
Kevin also volunteers as the Marketing Manager of "Buffalo Nite" a celebration of his hometown, Buffalo, New York. The event is held annually on Capitol Hill and is hosted by the New York State Society and the New York State Congressional Delegation.
Featured Project
2004
Sierra Club
The Sierra Club turned to Grassroots Enterprise to develop a plan to engage their wide network of volunteers in the Club's targeted voter mobilization and education efforts.
Using our propriety technology, the Sierra Club was not only able to educate this important bloc of voters, but empowered all their volunteers to get involved in key locations by using the Internet and cell phones to eliminate the geographic boundaries that would have prevented such involvement in the past.
