Supporter Recruitment
If you build it (a web site), will they come? Not unless you actively recruit them. Fortunately, Grassroots Enterprise can help. Not only can we get you lots and lots of supporters or customers very quickly, we can get you the right ones. Here's how:
- Traditional online advertising: Yes, we know how to do banner ads (and all other kinds of shapes and sizes), but more importantly, we know how to do ones that actually get clicked on. And we know where to put them to maximize bang for buck.
- Blog advertising: Effective blog advertising doesn't just mean resizing your banner ad, it means creating compelling ads that generate conversation within the body of the blog itself.
- Paid list outreach: Buying lists is stupid. But paying for the opportunity to get a fair hearing from a logically interested audience of potential supporters - that's a great way to build a support base very, very rapidly.
- PR/blog outreach: The right story in the right blog or online publication can be just the ticket for getting a lot of supporters very quickly. We know how to craft such stories, we know how to pitch them, and we know how to get results.
- Viral spreading: Everybody talks about this, but we've actually done it. For us, viral marketing means more than just throwing up a video and praying it works. It means digging into real data regarding your target audience, and designing efforts designed to be spread-worthy by that audience specifically.
We do this all, we do it well, and we do it in an extremely cost effective manner. If you're looking to recruit supporters, talk to us. (seriously, don't be dumb - before you waste your money, talk to us).
Featured Project
2004
A Fair Deal for Newfoundland
GRE makes Canadian history.
In 2004, a GRE campaign to pressure the Canadian federal government to fairly share revenue from off-shore oil drilling with the province of Newfoundland and Labrador resulted in a landmark agreement and became the most effective online movement in Canadian history.
